The appellation is located in the south of the French winegrowing region Provence
on the Mediterranean coast. It is named after the name of the port from which the wines were previously shipped with a "B" on the barrels all over the world. Winegrowing dates back to before the arrival of the Romans in 125 BC. The vineyards cover nearly 1,500 hectares of vineyards in eight municipalities. Red wines in particular are among the best in Provence. They are a blend of at least two varieties of Mourvèdre (at least 50%), Grenache and Cinsaut, as well as a maximum of 15% in total or each 10% Syrah and Carignan blended. The rosé is produced from the same varieties but without a prescribed minimum. The white wine consists of at least 60% Bourboulenc, Clairette and Ugni Blanc, and a maximum of 40% Sauvignon Blanc. Well-known producers are Domaine Barthes, Château des Baumelles, La Bastide Blanche, Domaine Castell-Reynoard, Domaine de Frégate, Domaine de l'Hermitage, Domaine Lafran-Veyrolles, Domaine de la Laidière, Château de Pibarnon
Château de Salettes, Château la Rouvière, Domaine Sorin, Domaine la Suffrene, Domaine Tempier and Domaine Vannières.