Important family of winemakers in the commune of Romanèche-Thorins in the French region Beaujolais
who has been wine-growing since the 15th century. Georges Duboeuf (* 1933) made wine from his brother Roger's vineyards in the early 1950s and sold them to local restaurants. One of his earliest enthusiastic customers was the famous celebrity chef Georges Blanc (* 1943). For a time he led the winegrower group "Ecrin Mâconnais-Beaujolais" and finally founded a trading company (Négociant) in 1964. As a result, he was instrumental in new developments such as temperature-controlled fermentation and use of stainless steel tanks with the result of an exceptionally fruity wine style and earned a reputation as a tireless sponsor of the Beaujolais Nouveau, which earned him the nickname "Le Roi du Beaujolais". Influenced by Alexis Lichine
(1913-1989) he campaigned for the Erzeugerabfüllung
(Domain filling). In the 1990s, he built a close collaboration with 400 winegrowers and 20 Winzergenossenschaften
on. The company produces around 25 million bottles of wine annually with the famous floral motifs on the bottle label designed by the company's founder. Most of these are wines from the appellations Beaujolais
(over 10% of regional production and 15% of global exports) and Mâconnais
, as well as from the Rhone
, At the end of the 1980s, Georges Duboeuf founded a joint venture in Napa Valley, California. A large wine museum called "Hameau du Vin" was established in Romanèche-Thorins. Son Franck works in the company.