The winery is located in the city of Haro in the center of the Spanish Rioja sub-area Rioja Alta
, It was founded in 1890 by a group of five friendly families. It started with the support of the French oenologist Alfonso Vigier. Initially, there were 33 large woodpans and 3,500 barriques from the Bordeaux. Then at the turn of the century crossed the phylloxera
the Pyrenees and destroyed a large part of the vines. With the use of refined vines and conversion to mostly bottling, as well as export overseas began the successful era of the winery. In 1941, the company was converted into an AG, with descendants of some founding families still sitting on the Supervisory Board today. In 1996, a new winery was built in a neighboring village. The vineyards cover 450 hectares of vines in Briones, Cenicero, Fuenmayor, Labastida and Rodezno. There are also grapes purchased. The Rioja produced here in the classic style are among the best in the region. The philosophy is based on a relatively short, only two weeks lasting Maischestandzeit and an unusually long expansion time in barrel and bottle aging. For the expansion are over 50,000 oak barrels of predominantly American oak available.
The flagship of the house is "Gran Reserva 890", whereby 890 refers to the founding year. This elaborately vinified and long-lived premium wine is produced only in the best years. He is blended from at least 85% Tempranillo, as well as Graciano and Mazuelo. He then matures for six to eight years in American oak barrels and a further six years in the bottle and is therefore marketed at the earliest after 12 to 14 years. The second top product is "Gran Reserva 904" (first produced in 1904). The wine, also made from at least 85% Tempranillo, Graciano and Mazuelo, matures for at least four years in barriques and four years in the bottle. Other brands include "Viña Alberdi" (90% Tempranillo, Mazuelo), "Viña Arana Reserva" (90% Tempranillo, Graciano), "Viña Ardanza Reserva" (75% Tempranillo, Garnacha Tinta). Around a quarter of production goes into export. The company also owns the three wineries Aster (95 ha, Ribera del Duero), Lagar de Fornelos (76 ha, Rias Baixas) and Torre de Oña