The estate is located in the municipality of Castagnole delle Lanze (province of Asti) in the Italian region Piedmont
, The name means "top of the hill" and refers to the location of the first basement in Castagnole Lanze. The company was founded in 1977 by Giuseppe and Lidia Rivetti and is now owned by the three brothers Carlo, Bruno and Giorgio Rivetti. Giorgio is responsible for the vinification and is considered one of the great innovators in Piedmont. In the beginning it was almost exclusively Moscato d'Asti
produced, the first red wine called "Barbera Cà di Pian" was only produced in 1985.
In 2000, eight hectares of vineyards were purchased in Grinzane Cavour in the Barolo area and their own wine cellar was built there. A year later, vineyards in Tuscany were bought. There are three wineries, these are the regular “La Spinetta” and (for the Barolo) “La Spinetta Campè” in Piedmont, and “La Spinetta Casanova” in Terricciola in Tuscany. The vineyards now comprise a total of 165 hectares of vineyards, of which 100 in Piedmont
and 65 in the Tuscany
, The main varieties are Nebbiolo, Barbera, Sangiovese (in Tuscany), Sauvignon Blanc, Moscato and Chardonnay. Over 60 people are employed at the time of the vintage there are many more.
Most of the wines are aged in new French oak barrels. Around 1,000 barrels are bought annually and sold again after a single use. The premium wines include DOC and DOCG wines Barbaresco
in the three brands "Gallina Vursu", "Starderi Vursu" and "Valeirano Vursu", Barbera d'Asti Superiore
"Vursu Campé", Langhe Bianco
(with the Dürer lion on the label), Monferrato Rosso
"Pin" and Moscato d'Asti
, The label of the wines (except for the Barolo) is adorned with a rhino, the drawing comes from Albrecht Dürer. It is always asked why this animal was chosen, the answer Giorgio is: "Because I have always liked the drawing"
. One could also associate the power of the animal with the powerful wines of the house. The Barolo is adorned by a lion, also drawn by Dürer. Around 450,000 bottles of wine are produced annually, over 40% of which is Moscato d'Asti. Around 75% of production is exported.