With around 2,300 hectares of its own vineyards, this wine-growing operation is one of the largest Argentina (and also the world). The headquarter is located in Coquimbito near the Andes just under 20 kilometers from the provincial capital Mendoza in the wine-growing region of the same name. In 2002, the majority shareholding was taken over by DLJ (US investment bank Donaldson, Lufkin & Jenrette) (previously 75% belonged to Luis Alfredo Pulenta). Every year, just under a million hectoliters of wine are produced. The company owns several wineries and wineries in the provinces of Mendoza and San Juan. These are next to Peñaflor (the parent company) Andean Vineyards, Michel Torino (in Cafayate / Salta, with ecological, environmentally friendly farming methods), Santa Ana (in Guaymallen / Mendoza) and the well-known winery Trapiche,
However, most of the grapes or wine (in the form of must or young wine) are bought up by cooperatives and wineries. About one-tenth of the Argentine grape comes from this company to wine, grape juice and RTK processed (rectified grape must concentrate). In addition, too Mineral water, Fruit juices and various foods produced. There is a huge wine portfolio from simple wines to top quality products such as the aforementioned Trapiche. The main business, however, are simple cask wines for domestic consumption. In addition, large quantities of bright red country wines "Vino de mesa" from the native varieties Cereza. Criolla Chica and Criolla Grande produced.