The online marketing platform "Wir Winzer - best wines directly from the farm" was launched in 2010 in Germany founded. The online customers can choose from over 1,100 winegrowers around 10,000 wines from all German growing areas Order directly from the winegrower without going through intermediaries. There is plenty of information on the website wineries, the growing areas and general information from the world of wine. In 2016, the German wine trading group Hawesko Holding AG almost 60% of the shares taken over. The management remained with the managing partner Sebastian Zellner.